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Local Store Marketing Manual for Retailers John Matthews

Local Store Marketing Manual for Retailers

John Matthews

Published October 20th 2008
ISBN :
Paperback
80 pages
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 About the Book 

Local Store Marketing is a must for every retailer large or small who wants to fully capitalize on the sales potential of their all-important 3-mile trade radius. Gray Cats Local Store Marketing Manual for Retailers tells you how to tap into theMoreLocal Store Marketing is a must for every retailer large or small who wants to fully capitalize on the sales potential of their all-important 3-mile trade radius. Gray Cats Local Store Marketing Manual for Retailers tells you how to tap into the power of local store marketing to help your store achieve sustained and successful sales growth this year--and beyond.This easy-to-use manual gives you step-by-step instructions on how to implement proven local store marketing strategies at your store for little or no cost, and includes helpful worksheets, checklists and action plans.John Matthews: In-the-Trenches Marketing with Big Chain Experience: Passionate about the sales power of local store marketing from his 20+ years in the retail sector, Gray Cats John Matthews has created this handy manual as a year-round marketing resource that retailers can turn to again and again!Learn how to roll out an array of proven Local Store Marketing strategies, such as:Greetings and Suggestive SalesGrand Opening/Anniversary LaunchesProduct SamplingCoupon BooksSports SponsorshipsEmployee Recognition ProgramsCustomer CallbacksSeasonal Sales EventsStore EventsCustomer Recognition DaysAnd Much More!